Ensuring Markets Systems serve Communities and Local Institutions

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Consider these:

  • Over 1 billion women remain unconnected, despite initiatiaves and solutions to universalize digital access.

  • Only 2% of global advertising spending represents marginalized groups in authentic or locally resonant ways.

  • Less than 12% of philanthropic funding directly reach local humanitarian institutions.

  • First-generation learners from low-income settings are 80% less likely to access elite academic institutions.

Despite innovations, funding, and market frinedly interventions, the promise of inclusion remains elusive, for vulnerable people and local institutions that represent and serve them. Solutions exist - but systems and structures falter.

[Click on the hyperlinks to learn how we are solving these issues]

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The Problem

About Us

We work at the intersection of inclusion, systems design, and market transformation, using a tested model to develop and scale inclusive market systems across global sectors.

Our RCTF Model:

  • Research: Map the landscape of sectoral promises, failures, and systemic barriers

  • Curate: Identify and adapt existing tools, partnerships, and strategies that show promise

  • Test & Prototype: Co-design and implement locally relevant models that overcome key barriers

  • Facilitate: Embed and scale these models with system actors, implementers, providers and policy makers

We prioritize capacity-building, integration and equitable resource mobilization for development impact that is inclusive, scalable, adaptable, and systemic.

Footbridge exists to solve such structural and systemic barriers. A “Do-Tank”, Market-systems builder and Facilitator, we..

Ensure equitable access to resources, services and representation of local institutions, communities and people;
Solve structural barriers to empower market actors provide inclusive services and products;
Are headquartered in the UK, with a global remit.

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Our Team

Local and Expert Consultants
Our global network of consultants bring a deep understanding of local contexts, along with their specialist expertise, to facilitate greatest impact for your programs and organization.

Achia Nila is a technology for good entrepreneur, and an Acumen Fellow. A resident of Dhaka, Bangladesh where she has founded and runs a female-led technology agency, and a social entreprise to promote digital access for women.

Ankita Ghosh is a communications professional during the day, having run her own communications firm and leading creative strategy for major firms globally. At night, she is a stand up comic, performing on stages in Ho Chi Minh, Vietnam and globally.

Ritesh Datta is an international development specialist, with extensive experience facilitating gender digital inclusion globally. He can be found hanging out with community theatre groups in London, UK, when not changing the world.

To reach out to any of us, contact us in the ways mentioned below, or click on their pictures to access their Linkedin profile.

Dr. Jannat Fatima Farooqui makes research and data meaningful for gender transformative and inclusive global development programming. She has completed her postdoctoral research as a German Chancellor Fellow at the Technical University of Munich. Based in Abhu Dhabi, UAE, Jannat is a mom to two beautiful daughters who keep her grounded, inspired, and on her toes.

Contact Us

Reach out to know more about our services, and explore how we can support your impact journey. Please use one of the following ways: